Own your space. Lead with purpose.
Craft a brand that feels aligned, connects deeply and supports sustainable growth.
WHAT WE DO
Why Branding Matters
Many coaches and solopreneurs start with DIY branding: a logo in Canva, some colours that felt “nice,” a voice that shifts with every post. But as your business evolves, this patchwork no longer reflects your depth – or supports your growth.
Without a clear brand, you end up:
Attracting the wrong clients (or none at all)
Undercharging because your message lacks authority
Feeling invisible, inconsistent or unsure how to show up
It’s the feeling people get when they encounter your business, and the confidence you feel when you show up as your truest self.
When your brand is aligned, everything changes:
Your message resonates
The right people recognise your value – and say yes with ease
WHAT WE DO
Brand Strategy, Not Just Design
Beautiful visuals are only powerful when they’re built on strategy. That’s why we don’t start with your logo – we start with your essence.
This isn’t about trends, templates or making things look “nice.” It’s about building a brand that’s rooted in clarity, aligned with who you are and designed to grow with you.
Here’s what that really means:
Clarity in your message and audience
Know exactly what you’re saying, who you’re saying it to and why it matters.
Visual and verbal identity aligned with your soul & strategy
Your look and language will work together to express the heart of your brand – consistently and confidently.
A brand that builds trust – no shouty gimmicks
Quiet confidence, not noise. We help you attract the right people by being more of who you are – not someone you’re not.
We don’t just design brands – we strategically position them to help you stand out, connect deeply and grow sustainably.
what you can expect
Our Holistic Branding Process
Discovery &
Brand Strategy
Visual Identity
Design
We craft a cohesive visual language that reflects your purpose and personality. This includes your logo, colour palette, typography and imagery – everything you need to show up with confidence and consistency.
Messaging & Brand
Voice
Together, we shape how your brand speaks – so your message feels clear, your tone stays consistent, and your words truly resonate with the people you’re here to serve.
Brand Guide –
Your Brand’s Blueprint
You’ll receive a beautifully designed brand guide that outlines your full brand identity. It’s your go-to reference for keeping everything consistent as you grow – from your website to social media and beyond.
WHY WORK WITH US
What makes us different
This isn’t just about branding – it’s about building something that feels true, works strategically and supports the way you want to do business.
Here’s what makes Carrot and Karma different:
Rooted in integrity and strategy
Every decision we make is thoughtful and intentional – grounded in what serves you and your clients, not just what looks good.
Soulful, human-centered approach
We listen deeply, reflect carefully and design from the inside out – so your brand feels aligned, not manufactured.
Built for conscious businesses
A guide, not a vendor
Uta did a fantastic job helping me design a website for my business venture
She really brought my ideas for the site to life in a practical and engaging way. More than this, she helped me to better define and communicate my service offering in a way that has actually influenced my approach to the business as a whole. Throughout, Uta was prompt, thorough and professional, and I’m sure I’ll be calling upon her expertise again in the future!
Selborne Guitars
Uta perfectly translated my personal brand into a powerful website
I still can’t believe how beautifully Uta brought my vision to life. She perfectly translated my personal brand into a powerful website, often going the extra mile with truly helpful suggestions and resources. Ever the consummate professional, she ensured that SEO essentials I hadn’t even considered were in place.
Best of all, she was patient, pleasant and responsive throughout the entire process. When you’re an online entrepreneur, an effective website is super-important. You need someone who is creative and thorough in your corner. That’s why I’m so happy I found Uta, You’re in excellent hands with her!
Christine, Wellness Coach
Developing my new website with Uta’s expertise has been a seamless, pleasant and very efficient experience from start to finish
All the way from helping me define a clear new strategy and brand guidelines to providing a comprehensive and highly intuitive development process for creating all the different elements of the site, Uta has been very responsive and efficient in her delivery.
The communication was very smooth and timely, all my requests easily and efficiently solved, and the overall result is outstanding. I received a lot of compliments for the look and feel of my new site and I am very grateful and impressed with both the aesthetic and the speed of completion of this project.
Valentina, Relationship Coach
Uta went above and way beyond all of my expectations
Uta is a real treasure. I am so fortunate to have come across her to design my site.
She went above and way beyond all of my expectations and helped me every step of the way to make sure everything was taken care of and seamless. I feel blessed to know her now and have so much gratitude for the incredible work she’s done on my site.
I highly recommend her to anyone across the globe wanting to design a stellar website. Pure magic.
Shaun, Holistic Life Coach
Uta went out of her way to make my website special
It was a pleasure working with Uta on my website redesign.
Not only does she have a great eye for colour and effective site layout but she is wonderful to work with too (and that is a bonus in and of itself).
If you are looking for some ideas on how to revamp your website or in the market for a new one I heartedly recommend you give her a call. She did a wonderful job for me and I’m sure she’ll do the same for you.
Stuart Elliott, Coach
Uta was able to bring focus and forward movement with her lovely calm manner
Uta’s kindness and patience was exactly what I needed to ground me as I tried to get a clearer feel for my niche market and express my offering. I started out quite scattered and she was able to bring focus and forward movement with her lovely calm manner. She responded quickly to every question or request with both helpful and creative ideas.
I felt very supported and would definitely recommend her to anyone wanting a new website. I’m grateful to have found her.
Lisa, Counsellor
Uta produced a website of the highest quality
Uta is patient, thorough and has high standards. Not only does she have an eye for design; she was careful to integrate her ideas into the website I had before, and transform it into something new and far more powerful, while taking into account what I wanted.
Unlike many web designers, she also has a very clear understanding of digital marketing, and how to hook a website up for maximum impact. If anything, she was even more determined than I was to produce something of the highest quality, and definitely delivered it. All of this without drama or fuss. I recommend her work unhesitatingly.
Jack Raymond, Hypnotherapist
Uta helped me define my offering and designed a website that expressed it exactly
I am an Intimacy Coach with a very niche market and Uta helped me to define my offering and then designed a website that expressed it exactly. I would recommend her to anyone needing help in getting out there on the web and attracting your kind of clients.
She is patient, kind and efficient and understands that we do this work as professionals but from the heart.
Dr. Graham Stevenson, Intimacy Coach
Uta went the extra-mile to give me the site I wanted
Uta went above and beyond my expectations. Not only is my site now mobile friendly but it is ranking on Google better. My site redesign has gone better than I could have hoped for, and my website now works for me rather than burdens me with errors.
I would highly recommend hiring Uta to help you with your website. If you want to be kept in the loop with all the developments of your site build Uta, communicates with you every step of the way, which is something I really loved, working with her. Thank you, Uta, for going the extra-mile to give me the site I wanted.
James, Life Coach
I now have a bright, clear and professional website and it is showing dividends
Uta honed the message I need to get across: What exactly is it that people need that you are offering? It sounds simple, but we need help to get this out to potential clients in an appealing, informative way.
She cleared up my mess! I now have a bright, clear and professional website and it is showing dividends. Uta is wonderful to work with. She is highly skilled, patient and thorough.
Maggie, Buteyko Breathing Instructor
I now have a website I am proud of
In fact, it is much better than I expected it would be.
I have found Uta to be professional, reliable, supportive and patient and I have found she has very high standards. She really wants to create a high quality website and that is what she has done with me.
Adrian, Coach & Mentor
FIND OUT MORE
Questions & Answers
Who is this for (and who isn’t)?
If you’re only looking for a quick logo or a surface-level refresh, this likely isn’t the right fit.
How do I get started?
Every branding project starts with a call where we’ll talk about your new brand. We will go over the process with you. Afterwards, you’ll receive a proposal, and then you can pay your deposit and secure your start date.
How long does the branding process take?
The branding process can vary depending on the complexity of the project and the client’s needs. However, typically it takes about 8 weeks.
We’ll agree on a completion date at the beginning of the project and then map out a timeline.
Can I order just a logo?
What if I’m not sure what I want yet?
That’s completely okay. In fact, it’s normal. You don’t need perfect clarity – you just need to be willing to explore it. My process is designed to help you find the answers through guided reflection, insight and solid strategy.
Can you help businesses outside of the UK with their branding?
Yes, at Carrot and Karma we work with businesses across the UK, Europe and the US. We can work remotely to deliver our branding services to businesses anywhere in the world.
CURIOUS TO LEARN MORE?
From the blog
Understanding branding services: A guide for small businesses
Did you know that consistent branding can boost sales by up to 23%? It’s true! In today’s busy market, a strong, consistent brand can help small businesses like yours stand out and attract loyal customers. But branding is so much more than just a pretty logo or a...
What is a brand? The essential guide to branding
Have you ever looked at a business and thought, "Wow, they’ve got their act together!"? Chances are, what you noticed was their branding. A strong brand doesn’t just grab attention - it builds trust, loyalty and connection. But what exactly is a brand? And how can it...
How can I build a personal brand as a solopreneur?
Hey there, solopreneur! Did you know that 82% of people trust companies more when their leaders are active on social media? Amazing, right? Your personal brand isn’t just about how you present yourself - it’s a superpower that helps you stand out, build trust and...
LET’S TALK!
Your brand, your impact
Your brand has the power to inspire, connect and grow your business with integrity.
Let’s create a brand that feels true to you and magnetic to your audience.
