Blog

Web design, SEO and marketing tips for small businesses and solopreneurs

The Do’s and Don’ts of Writing a Guest Blog Post

The Do’s and Don’ts of Writing a Guest Blog Post

by Caroline BuistGuest blogging: it’s like being invited to someone else’s house party. You get to enjoy the crowd, sip their cocktails, and maybe even charm a few people. But it also means playing by their rules and not being the guest everyone secretly wishes they...

Understanding branding services: A guide for small businesses

Understanding branding services: A guide for small businesses

Did you know that consistent branding can boost sales by up to 23%? It’s true! In today’s busy market, a strong, consistent brand can help small businesses like yours stand out and attract loyal customers. But branding is so much more than just a pretty logo or a...

What is a brand? The essential guide to branding

What is a brand? The essential guide to branding

Have you ever looked at a business and thought, "Wow, they’ve got their act together!"? Chances are, what you noticed was their branding. A strong brand doesn’t just grab attention - it builds trust, loyalty and connection. But what exactly is a brand? And how can it...

How can I build a personal brand as a solopreneur?

How can I build a personal brand as a solopreneur?

Hey there, solopreneur! Did you know that 82% of people trust companies more when their leaders are active on social media? Amazing, right? Your personal brand isn’t just about how you present yourself - it’s a superpower that helps you stand out, build trust and...

The role of a web designer in building your brand

The role of a web designer in building your brand

Good web designers don’t just create beautiful websites - they craft the foundation of your digital brand. Your website is more than a digital brochure; it’s the heartbeat of your brand online, a tool to connect with your audience and grow your business.In this...

How to create a strong brand identity for your small business

How to create a strong brand identity for your small business

For small business owners, a strong brand identity is essential. It sets you apart and helps you build a meaningful connection with your audience. Your brand identity forms the foundation of your business’s reputation and client loyalty. In this article, I'll share...

How to choose a web designer for your small business

How to choose a web designer for your small business

Are you looking to give your small business a digital makeover? Choosing the right web designer can make all the difference in your online presence. A well-crafted website has a significant impact on how potential customers perceive your brand and can boost your...

Why your small business needs professional web design

Why your small business needs professional web design

In today's digital world, having a strong online presence is key for your small business's success. Your website is the digital face of your company. It's the first thing many potential clients see. So, investing in professional web design is vital for attracting and...

The role of web design in business growth

The role of web design in business growth

In today's fast-changing digital world, web design is key to business growth. Good web design shapes a company's online image, boosts user experience, and helps get more customers and make more money. A well-made website is now essential for any business. It must look...

How web design can transform your small business

How web design can transform your small business

In today's digital age, having a strong online presence is no longer optional for small businesses - it's essential. But simply having a website isn't enough. The magic lies in how that website is designed. A well-crafted website can be the difference between a reader...

How a website maintenance package can improve your site’s SEO

How a website maintenance package can improve your site’s SEO

As a small business owner or solopreneur, your website is one of your most valuable assets. It’s your digital storefront, marketing tool and often the first point of contact for potential customers. For many small businesses, WordPress is the go-to platform for...

Why your small business needs a website maintenance package

Why your small business needs a website maintenance package

As a solopreneur, your website is one of your most important assets. It's not only your digital storefront but also the heart of your brand. If you're running a business on your own, maintaining a professional online presence can feel overwhelming, especially when...

Choosing the right website maintenance package for your business

Choosing the right website maintenance package for your business

As a small business owner or solopreneur, your website is one of your most valuable assets. It’s often the first point of contact for potential clients, and it plays a crucial role in showcasing your brand, services and values. But owning a website, especially a...